Pemanfaatan Buah Pepaya Menjadi Keripik Dan Digitalisasi Marketing Di Desa Lelede Kecamatan Kediri Kabupaten Lombok Barat NTB

Authors

  • Hj. Erviva Fariantin Sekolah Tinggi Ilmu Ekonomi AMM
  • Rusdi Sekolah Tinggi Ilmu Ekonomi AMM
  • Syaiful Amri Sekolah Tinggi Ilmu Ekonomi AMM
  • Indah Ariffianti Sekolah Tinggi Ilmu Ekonomi AMM
  • Elvina Setiawati Sekolah Tinggi Ilmu Ekonomi AMM
  • Sopian Saori Sekolah Tinggi Ilmu Ekonomi AMM
  • Dedy Febry Rachman Universitas Bumigora

Keywords:

Papaya Chips and Marketing Digitalzation

Abstract

The aim of this service is to utilize papaya fruit to make papaya chips and digitize marketing in Lelede Village, Kediri District, West Lombok Regency, NTB. We know that papaya can not only be consumed directly but can also be processed into various foods, one of which is "Papaya Chips" or "Papaya Chips". The presence of papaya chips has become a food choice that can be consumed by all groups, from children, teenagers to adults.  This papaya chips product or "Papaya Chip" is considered very appropriate to meet the need for healthy snacks, because consumers are now increasingly smart and aware of health, and are willing to spend time paying attention to types of natural products, so that business opportunities are expected. This can be utilized by people who already have a business or who are about to set up a business to increase income to survive which is increasingly difficult. The method of implementing this service is carried out in three stages, namely the planning stage, implementation stage and evaluation stage. The results of the service are the activity of making papaya chips which includes the acquisition of raw materials, goods in process and finished goods with simple quality control. The production process can also be carried out in everyday life because the ingredients are easy to obtain, by using papaya fruit that is around us we can produce papaya chips and these chips can be marketed so that they can help the family's economic income.

References

Eko Hadi Purwanto, 2018, PKM Keripik kripsi dan papaya muda di Desa Kedunglo, Kecamatan Asembagus Kabupaten Situbondo, Jurnal Pengapdian Kepada Masyarakat

Febi Yosita Aprillina, 2022, Proses produksi pemanfaatan potensi buah papaya sebagai Upaya peningkatan pendapatan masyarakat Desa Kota Agung Bengkulu Utara (Skripsi)

Kharisma_mak_tinjauan_pemanfaatan_tanaman_pepaya_dalam_k esehatan_2017_sv_. pdf Malik, Skill Mahasiswa volume 1000 dari skill mahasiswa, Jakarta : Indo skunder, 2020 Yulianto, Dwi Cahyo, Kamus Lengkap (lolos) PKM, Jakarta: Bhuana ilmu popular, 2019

https://www.halodoc.com/artikel/catat-inilah-12-manfaat-pepaya-bagi-kesehatan-tubuh

https://cookpad.com/id/resep/8864682-keripik-pepaya

https://greatnusa.com/artikel/digital-marketing-adalah/

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Published

2024-07-09