Haerunisah, Hj. Erviva Fariantin, and Putri Reno Kemala sari. “Pengaruh Brand, Packaging, Dan Price Terhadap Keputusan Pembelian Ice Cream Mixue Airlangga Di Kota Mataram”. Kredibel: Jurnal Ilmiah Manajemen 1, no. 2 (October 30, 2023): 16–29. Accessed October 12, 2024. https://journal.stieamm.ac.id/kredibel/article/view/359.